Articles tagged “conde nast traveler”

Condé Nast Traveler Will Combine U.S. and UK Editorial Teams

Condé Nast Traveler Will Combine U.S. and UK Editorial Teams

Jason Clampet, Skift

There is a striking difference in editorial styles between the two titles, with the U.S. edition hyper-focused on luxury and fashion and the UK one focused on a broader swath of readers. We're interested in seeing what will emerge as the singular voice.

1 month ago

Discovery Is the Latest Media Brand to Join the Rush to Have Its Own Hotel Collection

Discovery Is the Latest Media Brand to Join the Rush to Have Its Own Hotel Collection

Alexandra E. Petri, Skift

Media brands are aligning themselves with hotel properties around the world that serve as a touchpoint of their brand, expanding the realm of branded experiences in travel. But what is the opportunity that exists within the hotel industry, and how are these opportunities mutually beneficial for both parties involved? Where does the future of media brand and hotel company partnership lie?

3 years ago

What Happens When You Read a Stack of Travel Magazines at the Beach

What Happens When You Read a Stack of Travel Magazines at the Beach

Jason Clampet, Skift

We'd rather read a magazine than get grains of sand stuck in our iPhone, but we worry that we're no longer in the majority.

3 years ago

Best Travel Ads This Week: JetBlue Calls Out Gate Lice and More

Best Travel Ads This Week: JetBlue Calls Out Gate Lice and More

Joyce Manalo, Skift

Giving travelers a peek at what happens behind the scenes by sharing their staff's personal take is one way to build brand affinity.

3 years ago

Conde Nast Traveler’s Weekend Instagram Series Turns Editors into Social Media Aficionados

Conde Nast Traveler’s Weekend Instagram Series Turns Editors into Social Media Aficionados

Dan Peltier, Skift

Creating an Instagram series run by several editors that followers expect each week is a smart way to drive engagement and better tell the back story of a brand that will build recognition and appreciation.

4 years ago

Conde Nast Traveler Goes Lo-Fi for Short Travel Video Contest

Conde Nast Traveler Goes Lo-Fi for Short Travel Video Contest

Samantha Shankman, Skift

Short videos shot on a smartphone are being created and shared by everyday travelers. The new contest is a way to call out the inspiration that everyone, not just glossy print magazines, can now share with the world.

4 years ago

Top 10 Travel Media Brands on Social Media for December 2014

Top 10 Travel Media Brands on Social Media for December 2014

Joyce Manalo, Skift

Candy cane themed visuals were overshadowed by listicles about winter and beach destinations.

4 years ago

5 Travel Brands Winning on Social Media for the Week Ending January 18, 2014

5 Travel Brands Winning on Social Media for the Week Ending January 18, 2014

Joyce Manalo, Skift

When travelers come back from holidays, travel brands are back to the dreaming board.

4 years ago

Top 10 Travel Media Brands on Social Media for November 2014

Top 10 Travel Media Brands on Social Media for November 2014

Joyce Manalo, Skift

The most engaging topics revolved around travel tips, listicles, and curated photos from crowdsourced images.

4 years ago

5 Travel Brands Winning on Social Media for the Week Ending November 23, 2014

5 Travel Brands Winning on Social Media for the Week Ending November 23, 2014

Joyce Manalo, Skift

Balancing brand history, personal perspectives, and user generated content is the trifecta of acquisition and engagement.

4 years ago

Top 10 Travel Media Brands on Social Media for October 2014

Top 10 Travel Media Brands on Social Media for October 2014

Joyce Manalo, Skift

National Geographic Traveler can no longer rely on its parent brand's recognition because social media is leveling the playing field for younger online based publications.

4 years ago

Conde Nast Traveler Adds Branded Video Content to Digital Strategy

Conde Nast Traveler Adds Branded Video Content to Digital Strategy

Samantha Shankman, Skift

A brand as respected as Traveler would be a fool to not tap into profits made possible through well-produced and broadly marketed branded content.

4 years ago