Articles tagged “club med”

As the industry faces challenges, dynamic operators have embraced new hospitality models to capture market share and engage the experience-driven consumer of tomorrow.

Detailed analysis of the global ski market Data about market size and consumer sentiment regarding winter sports vacations Insights from key industry leaders including Henri Giscard d’Estaing, Sylvain Rabuel, David…

It’s tough for travel brands to compete against the Googles, Bookings, and Expedias of the industry. Integrating deep learning technology into existing marketing solutions can allow brands to make the most of their first-party data to better understand the patterns of their customers and make smarter, action-oriented decisions.

Fosun bets on integrated resorts to address the needs of Chinese travelers, who are showing interest in these types of experiences. Why not use what’s already in the family? Thomas Cook and Club Med should be ever so pleased.

If Club Med has its way, the "all-inclusive" vacation should no longer conjure up images of tacky beach clubs and all-you-can-drink-and-eat buffets.

Since 2004, Club Med has tried to change the perception of all-inclusive resorts. Part of this is a move upmarket but it has also meant targeting new nationalities and destinations.

How does a decades-old brand transform itself? Listen to this bonus episode for some insight from Club Med's president.

Sometimes size and scale distract from a company's mission. Club Med's CEO has learned that it's better to zero in on a target market and serve them well rather than cast a too-wide net.

Theoretically, this isn't your grandparents' Club Med. Affluent millennial parents and their kids are now part of the demographic -- or at least they are increasingly the target demographic.

With 13,000 employees in more than 40 countries, Club Med is using Facebook At Work to connect its colossal workforce and promote connections across its various locations. Considering how awful and unused most Intranets are, this is a great idea.