Articles tagged “choice hotels”

Whether it's Zoom, FaceTime or VR, it's essential that hotels continue offering site visits to travel managers and meetings planners to plan for growth in the coming months.

Smaller hotel chains likely face two choices coming out of the coronavirus crisis: shutter completely or consolidate into a bigger brand.

Most travel brands aren't doing TV or much of any advertising now because of the pandemic. But for the ones still broadcasting spots, they'd better be very clever in terms of sensitivities, or risk brand damage.

Of the big global hotel chains, IHG is so far leading the way in terms of a customer-centric cancellation policy. Its rivals should take note.

Choice Hotels had a strong year with lots of growth in 2019. The company is focused on bulking up its extended-stay portfolio to continue the trend in 2020 as corporate travelers look increasingly for more creative options.

Oyo is opening, on average, one new hotel per day. It should be available in all 50 U.S. states in no time.

Choice Hotels is showing a lot of patience with its Comfort brands, probably more than a $2.5 billion investment warrants. But early signs suggest it will work out.

Want to talk about an easy public relations win? This is it. Hotel business and politics don't mix.

Oyo's dynamic pricing strategy could turn out to be a bit of a double-edged sword in the U.S., where the company faces greater competition. On one hand occupancy is sure to go up for many of its hotel partners, but if a majority of rooms are booked last-minute at incredibly low prices, hotel managers can start enduring some losses.

Choice Hotels realized years ago that Comfort Inn's look was outdated. The company has to hope that spending billions on renovations and new marketing materials will make the brand successful again.