Hotels Using Virtual Tours to Woo Corp Travel Managers


Skift Take

Whether it's Zoom, FaceTime or VR, it's essential that hotels continue offering site visits to travel managers and meetings planners to plan for growth in the coming months.

Hotels are suffering huge losses following blanket cancellations of meetings, events, and conferences, which are transitioning to virtual environments. But two can play at that game, as the hospitality sector gets in on the virtual act by adopting the same technology for site visits, and some are even predicting a surge in corporate demand for 2021. Hotels are increasingly offering inspections and visits via Zoom to travel managers and meetings planners, adding in dynamic extras to bring the venues to life. Cambria Hotels has carried out 20 such visits in the past two weeks to help drive group bookings.

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