Page 30

Travel Industry CEO Interviews

Conversations with travel’s top leaders at hotels, airlines, travel tech companies, tourism boards, and more.

Airlines

Interview: What Spirit Air’s CEO Learned by Working for His Competitors

Here we have the secret of the Spirit ULCC formula for success: butts in seats. Butts in tight seats, even. You can build an entire industry around the 1%--and airline industry has--but the 99% are still going to want to fly.

Interview: What Spirit Air’s CEO Learned by Working for His Competitors

Airlines

Interview: Spirit CEO on Building an Airline That Trades Comfort for Low Fares

Perhaps Baldanza spends a lot of time practicing his candor and approachability, but it's working.

Interview: Spirit CEO on Building an Airline That Trades Comfort for Low Fares

Airlines

Interview: Etihad CEO on Disrupting Alliances and the Passenger Experience

And at this juncture, Etihad CEO James Hogan says it's all "good." He's giving airline alliances grief, making strides in honing the passenger experience and obviously enjoying the gig despite the hassles of facing off against the bullying of some of the largest airlines in the world.

Interview: Etihad CEO on Disrupting Alliances and the Passenger Experience

Tourism

Interview: Visit Holland CEO on Marketing the Country as One Big City Destination

Holland City is one of the most clever concepts we've seen from a DMO. Tourists won't visit the other Dutch cities just because Visit Holland says they're close by but it will do a lot to build a stronger, more unified brand.

Interview: Visit Holland CEO on Marketing the Country as One Big City Destination

Tourism

Interview: CEO of Caribbean Tourism Organization on Marketing the Region as One Destination

Tourism overall is picking up throughout the Caribbean and as the region enjoys healthy growth it must deal with a number of external pressures that are both similar and different from other destinations.

Interview: CEO of Caribbean Tourism Organization on Marketing the Region as One Destination

Business Travel

Interview: CEO of the Travel Corporation on Selling Tours in the Age of Online Travel

There's something to remaining a private travel company, not to mention one of the world's largest, like The Travel Corporation. The company is private and profitable and gets more freedom and flexibility than public companies that have to answer to shareholders every quarter.

Interview: CEO of the Travel Corporation on Selling Tours in the Age of Online Travel

Tourism

Destination Marketing CEOs on the Power of Social Media

Social media is a two-way street that can just easily be used to share content as collect it, helping destination marketing organizations keep up with today's 24/7 marketing timetable.

Destination Marketing CEOs on the Power of Social Media

Hotels

Interview: Red Lion’s CEO Reveals Its New Hotel RL Brand

Hotel RL is differentiating the boutique hotel experience both in terms of a lower price point and an innovative social responsibility platform.

Interview: Red Lion’s CEO Reveals Its New Hotel RL Brand

Tourism

Interview: Virginia Tourism CEO on Using Love to Sell a State

It's near impossible to measure the exact influence a slogan has on getting tourists to a destination, but Virginia is certainly making the most of its catchphrase by getting small businesses onboard and creating revenue opportunities.

Interview: Virginia Tourism CEO on Using Love to Sell a State

Tourism

Interview: Tourism Australia Director on Being the Best in the Business

Tourism Australia is leading the industry in marketing practices, which means it must continually innovate on its most successful campaigns and test new ones to find what sticks and gets travelers to commit to the often long-distance journey down under.

Interview: Tourism Australia Director on Being the Best in the Business