Articles tagged “brazil”

That IATA is as concerned about Brazil as it is about Venezuela and Argentina says quite a lot. Aviation's World-Cup woes in Brazil have carried over to the Olympics, and Brazil's troubles are reaching beyond its borders to drag down the entire Latin American aviation sector.

Brazil has a rare opportunity to learn from two big events separated only by two years, as well as a downturn in the economy. It will provide lessons in tourism development for years to come.

Brazil has an opportunity to present itself as a mature tourism brand during the 2016 Summer Olympics and it's already taken measures to ensure it becomes an even larger hub for Latin American travel.

Ensuring travel providers such as travel agents and airlines understand what your destination has to offer has proved to be just as important as reaching the actual traveler in the Brazilian and Chinese markets.

TripAdvisor has worked out some of the kinks in its earlier TV ad campaigns and now is setting its sights on additional advertising in the U.S., France and Australia, and new ads in Brazil and the UK. Big potential market, Brazil.

Hotel Urbano is now offering short-term rentals while Expedia is showing HomeAway's vacation rentals and Booking.com has lots of apartment hotels. Convergence extraordinaire.

Social campaigns are a dime a dozen today, pushing travel brands to become ever more creative with offline activations to fuel their ambitions.

Building lots of luxury properties can get people excited, even if the number of entrants don't make sense when viewed in aggregate.

Surprised by the level of interest from Americans during this summer's World Cup soccer championship, the Brazilian Tourism Board is attempting to regalvanize that interest with new marketing campaigns and events.

It's the content and context of the event that led to such a homogenous group of travelers, which while good for Brazil, raises questions about how we can bring the benefits of travel to a more diverse groups of people.