Articles tagged “bloggers”

The Calculated Faux Marketing of Premium Air Travel

The Calculated Faux Marketing of Premium Air Travel

Colin Nagy, Skift

The lenses through which we view the travel ecosystem are often heavily distorted. The first step toward countering it is acknowledgement.

1 year ago

British Airways Creates 3-D Mini-Bloggers to Promote Last-Minute Fare Deals

British Airways Creates 3-D Mini-Bloggers to Promote Last-Minute Fare Deals

Joyce Manalo, Skift

Sometimes, it's not all about numbers, it's more about people, big and small.

4 years ago

How Expedia Uses Bloggers to Boost Its SEO Prowess

How Expedia Uses Bloggers to Boost Its SEO Prowess

Dennis Schaal, Skift

Expedia has been the most aggressive big travel band in corralling travel bloggers, and although their proselytizing can at times be clumsy, it has mostly been very effective.

5 years ago

Global job firm Adecco uses a travel blog’s name for its travel contest

Jason Clampet, Skift

This is certainly one way to "use" travel bloggers.

6 years ago

Travel bloggers conference a plus for Toronto tourism

Lots of travel bloggers -- and public relations folks looking to hook up with them -- are in Toronto doing some networking and honing their skills. At least the event gives Toronto a boost, given all of those hotel reservations, blog posts and tweets about Toronto tourism.

6 years ago

BBC looks closely at junketism in the travel blogging world

BBC looks closely at junketism in the travel blogging world

Jason Clampet, Skift

One of our big roles at Skift is to shine the harsh light on the cozy relationships all across the travel industry, and travel bloggers are one of those we will continue to ask questions about.

6 years ago