Global job firm Adecco uses a travel blog's name for its travel contest
Skift Take
This is certainly one way to "use" travel bloggers.
When the Adecco needed a name for a summer contest and marketing push, it didn't have to look much farther than Turner Barr's nearly two-year old travel blog Around the World in 80 Jobs for inspiration.
The only problem is they didn't ask Barr.
Barr discovered the lifted concept after a friend noticed Adecco's Facebook contest page in mid
