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AI in Travel

Artificial intelligence (AI) is the dominant topic of the future in travel, and we’re keeping a close eye on it at Skift.

Breakthrough generative AI technology was released publicly by OpenAI last November, and a number of big-name travel companies have already responded. Expedia, Kayak, and more — including multiple startups — have started releasing experimental technologies that could lead to transformations in the way users discover, plan, and book travel.

Skift’s own Ask Skift AI deep search tool gives readers extensive insight into the business of travel by training artificial intelligence on the complete archives of Skift, Skift Research, Airline Weekly, Skift Meetings, Daily Lodging Report, and Skift Live events. 

Online Travel

Priceline Partnering with Google on New AI Tools

Considering Booking Holdings' close relationship with Google historically, it's no surprise that Priceline went with Google Cloud for its generative AI integrations. Now, who's next?

Priceline Partnering with Google on New AI Tools

Online Travel

Travel CEOs Talk Artificial Intelligence

Today's edition of Skift's daily podcast looks closer at Agoda’s competitive edge, Hostaway’s funding, and what travel leaders are saying about AI.

Travel CEOs Talk Artificial Intelligence
smart_toy

Skift AI Travel Newsletter

AI coverage across travel sectors that’s focused on separating trendy moves from good ideas – in your inbox every Friday.

Travel Technology

Airbnb, Expedia, Uber: What Top CEOs Are Saying About AI

Generative AI is still in the early stages, but major travel companies are investing in tools that many of them say will be an important part of the future.

Airbnb, Expedia, Uber: What Top CEOs Are Saying About AI

Hotels

Unleashing AI: The Potential for Hospitality Brands

Hospitality brands stand to benefit from both the creative possibilities and the efficiency that AI will bring. Here's how to start thinking about it now.

Unleashing AI: The Potential for Hospitality Brands

News Blog

Choice Hotels Tech Chief Sketches Path to Tapping Generative AI

Choice Hotels sees a potential in generative AI (artificial intelligence) to reshape the hotel sector, according to an interview chief information officer Brian Kirkland did on Bloomberg TV right before the U.S. Memorial Day holiday weekend. "To be commercially viable, and to be something that really transforms how we do business, … we need to…

Travel Agents

Travel Die Hards: Agents Continue to Adapt to Disruption

Managing complexity and adding a human touch has always been the strength of travel agents. They'll need to embrace that as they face the latest travel tech disruptions.

Travel Die Hards: Agents Continue to Adapt to Disruption

Travel Technology

GetYourGuide Joins Kayak and Expedia With a ChatGPT Plugin

ChatGPT plugins had already covered flight and hotel bookings. Now, two new travel companies are joining the experiment, bringing ticketed events and car rentals into the mix.

GetYourGuide Joins Kayak and Expedia With a ChatGPT Plugin

Online Travel

Singapore’s Zuzu Hospitality Secures $9 Million Funding and Eyes India Expansion

Zuzu Hospitality's increased focus on expanding its operations in India suggests that the emergence of the country as a prominent player in the travel industry is not lost out on companies.

Singapore’s Zuzu Hospitality Secures $9 Million Funding and Eyes India Expansion

Announcements

How Travel Professionals Really Feel About AI: Free Skift Research Report

Generative AI has captured the imagination. In our survey, travel professionals weigh in on the impact they see these new tools having.

How Travel Professionals Really Feel About AI: Free Skift Research Report

Online Travel

Best Time to Travel? Kayak Says Its New Tool Can Help

Customers will return to the platforms that make travel planning and booking more convenient. Maybe this tool could also capture customers who would otherwise be turned off by inflated rates.

Best Time to Travel? Kayak Says Its New Tool Can Help