For the last decade destinations have fought hard for airtime on reality shows, but we may be seeing a new metric for tourism success: the Bourdain Bump.
"Parts Unknown" is back and with two Emmys in its pocket. Season two's strong start in a challenging location highlights all the reasons that it stands out among travel and news TV: It uses a meal as the entry point to a deeper honest conversation about culture, politics, and people.
Parts Unknown takes an honest and holistic look at the world and at travel, considering the impact politics, history, and location have on a destination. It takes strong personality, vision, and team work to pull off the feat in today's media environment and ZPZ continues to raise the standards of production, travel focused or not.
Parts Unknown has proved itself to be an insightful look at the world of travel and food, where the two intersect, and their very real socioeconomic impacts. Next week is the last season and we’ll be sad to see it end so quickly.
Bourdain compares the realities of a destination against its reputation built up by those that loved it best in Tangier, as well as indulges viewers with insight into Bourdain’s personal taste for literature, drugs, and travel.
It's hard not to focus on the gluttony in this episode (enviously, not judgmentally). But this was about Quebecois identity and the changing face of Canada as much as it was about delicious food.
Episode three sets high goals for the rest of the season: Bourdain succeeds in dispelling myths about much discussed destination. This and similar episodes are not only important for each country’s people, but for Part’s Unknown viewers who are one step closer to understanding their complicated past.
This week Bourdain succeeded in telling a new and intriguing story to viewers about an under-apperciated culture and cuisine that exists in a major U.S. city; a discovery as valuable as insights into foreign destinations.
This is bound to give Burma a big boost in tourism, at least in intent, though the tourism board has been silent on this opportunity for PR. If this was Tourism Australia we would have seen 15 press releases even before the show aired, then 10 more after to show the intent increase and dollar value attached to it.