Articles tagged “Aeroplan”

Tourism

Destination Canada’s Unique Status-Match Promotion With Air Canada Shows Promise

Destination Canada broke new ground by helping to pay for many U.S. elite status flyers to get matching status on Air Canada. The promotion was a noteworthy example of a destination marketing organization working with a travel tech company to target high-value customers.

Destination Canada’s Unique Status-Match Promotion With Air Canada Shows Promise

Airlines

Inside Air Canada’s Complicated Effort to Resurrect a Loyalty Program

Air Canada relaunches its Aeroplan program on November 8. But are loyalty programs still relevant amid a global pandemic? An airline executive says they are. We tend to think he's right.

Inside Air Canada’s Complicated Effort to Resurrect a Loyalty Program

Airlines

Air Canada Completes Bringing Aeroplan Loyalty Program Into Its Fold

After a year of uncertainty, frequent flyers on Air Canada ended up almost right where they started at the beginning of the century: with the airline independently owning and operating Aeroplan.

Airlines

Video: Inside Air Canada’s Digital Loyalty Strategy

Loyalty is big business, and Air Canada is working hard to create a forward-looking program that leverages advanced e-commerce techniques. The airline's acquisition of Aeroplan bodes well for scaling up its program over the next few years.

Video: Inside Air Canada’s Digital Loyalty Strategy

Business Travel

Aeroplan Prepares for Life After Air Canada

In June of 2020, Air Canada and Aeroplan will officially split. Aeroplan last week announced a new strategy and made the case for members to stick with its program after the milestone parting.

Aeroplan Prepares for Life After Air Canada

Airlines

Aeroplan Announces New Loyalty Strategy After Air Canada Split

Aeroplan is laying out a case for members of its loyalty program to stick around after its split from Air Canada in 2020. And for those who don't care about elite status, it may not a bad deal.

Aeroplan Announces New Loyalty Strategy After Air Canada Split

Airlines

Years After Spinning Off Its Loyalty Program, Air Canada Will Create a New One

It was a big deal when Air Canada spun off its frequent flyer program. And it was probably a good idea for the time because Air Canada needed the cash. But times are different now, and Air Canada is in stronger shape. It makes sense it wants to control its own program.

Years After Spinning Off Its Loyalty Program, Air Canada Will Create a New One