Amperity Partner Content

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Online Travel

Video Interview: Rethinking Loyalty in the Age of AI

In this video interview, Jason Perocho, vice president of product marketing at Amperity, discussed highlights from a new research report that explores how generative AI can help travel and hospitality companies put their customer data to its highest and best use, enabling them to earn loyalty in the new era of travel.

Video Interview: Rethinking Loyalty in the Age of AI
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Travel Technology

New Report: Personalizing the Travel Experience Using Data and AI

Amid the ongoing shift towards digital experiences in travel, brands have had to adapt and innovate their strategies around customer data and loyalty. Travelers are now more likely to be loyal to brands that provide them with personalized experiences and effectively demonstrate an understanding of their needs, with or without “official” membership status. By leveraging…

New Report: Personalizing the Travel Experience Using Data and AI
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Travel Technology

Skift Global Forum Video: How Customer Data Is Defining a New Era of Travel Demand

In this video from Skift Global Forum 2022, we hear from Amperity CEO Barry Padgett about how the right customer data — used smartly and efficiently — can create value, loyalty, and exceptional customer experiences.

Skift Global Forum Video: How Customer Data Is Defining a New Era of Travel Demand
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Tourism

New Report: How Travel Brands Are Using Customer Data to Drive Growth

The digital world has permanently changed the relationship between travel brands and their customers. As digital interactions during the traveler journey continue to increase, brands now have the opportunity to use the vast troves of customer data available to deliver unique, personalized experiences. By leveraging customer data gathered through the combination of digital and in-person…

New Report: How Travel Brands Are Using Customer Data to Drive Growth
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Online Travel

Skift Webinar: Data Will Enable the Next-Gen Traveler Experience

In this recent webinar, Amperity, Amadeus and Microsoft explored how travel brands can use customer data from all sources — not just rewards or loyalty — to differentiate, retain, and energize their customer base through positive, immersive digital experiences.

Skift Webinar: Data Will Enable the Next-Gen Traveler Experience
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Hotels

How Wyndham Uses Customer Data to Put Guests First

Frequent stays and in-person interactions have long been the standard building blocks for traditional loyalty programs. As travel experiences blend with the digital, contactless world, hotel brands must sharpen their abilities to gather first-party, personalized data from customers throughout the journey.

How Wyndham Uses Customer Data to Put Guests First
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Hotels

Skift Global Forum Video: Customer Data 2.0 and Insights to Build Long-Term Loyalty

In this video recording from Skift Global Forum, we hear from Jeanne Jones, vice president, community and customer marketing, Amperity, and Lisa Borromeo Checchio, chief marketing officer, Wyndham Hotels & Resorts, who discussed how data plays an integral role in building relationships with loyal members and new customers alike.

Skift Global Forum Video: Customer Data 2.0 and Insights to Build Long-Term Loyalty
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Online Travel

3 Ways Brands Can Harness Customer Data as the U.S. Reopens

Familiar themes such as personalization, loyalty, omni-channel, and end-to-end experiences are still front of mind for travelers as the recovery begins, albeit with a refreshed focus. Access to real-time, accurate, and first-hand data needed to satisfy these demands — and others — is even more foundational for any travel or hospitality company post-Covid-19 than it was before.

3 Ways Brands Can Harness Customer Data as the U.S. Reopens
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Airlines

Skift Loyalty and Subscription Summit: Rethinking Traveler Loyalty for a Post-Vaccine World

In this Skift Loyalty and Subscription Summit video, we hear from Jeanne Jones, vice president of Community and Customer marketing at Amperity, and Elliott Pesut, director of marketing at Alaska Airlines, to learn more about how they’re thinking about loyalty and customer data as air travel comes back to life in a post-vaccine world.

Skift Loyalty and Subscription Summit: Rethinking Traveler Loyalty for a Post-Vaccine World
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Online Travel

How Alaska Airlines and Amperity Are Partnering to Rethink Loyalty for a Post-Vaccine World

Traveler loyalty is no longer strictly limited to miles or points earned and redeemed. Instead, loyalty is now based on a much bigger and more holistic picture: how engaged the customer is with the brand, the depth of the relationship built, and the customer’s lifetime value.

How Alaska Airlines and Amperity Are Partnering to Rethink Loyalty for a Post-Vaccine World