News

Better rates and more visibility are clear advantages for independent hotels. But the presentation still needs some work.

The LLMs will need to prove that their agentic AI is so revolutionary that it can capture traveler trust and loyalty. Travel inspiration sites and social media have never been able to do it.

Innovation in meetings has moved from a “nice to have” to a “must have.” These 12 innovators share how the key is not being afraid to fail.

Flexible work isn't disappearing; it's being rebuilt with hospitality logic. Brands like The Malin show that small-scale, service-led models — run more like boutique hotels than real estate plays — can succeed where lease-heavy coworking failed.

Among Skift Meetings’ Women Leaders in Meetings, one thing stands out more than anything else: Each is focused not on her own success, but on elevating everyone around her.

While most travelers are interested in making sustainable choices, only about half actually follow through with more responsible bookings. Industry-wide alignment and AI-driven guidance are becoming increasingly important to close the gap between good intentions and real impact.

Early-stage startups face longer fundraising cycles and less capital.

Generic trips are out. Custom choices, conscious travel, and a clear "return on experience" are the new minimum requirements for incentive travel programs.

The global airline industry navigated another turbulent year, marked by geopolitical shocks, shifting demand, and big strategic bets — yet it emerged highly profitable. From the softening of U.S. markets to the wave of post-bankruptcy success stories, 2025 delivered no shortage of plot twists. In this week’s feature story, we break down the most important industry trends and developments shaping the year just ended and ask the critical questions airlines face heading into 2026.

Sonesta International said it had opened 45 hotels that expand the portfolio of private equity franchisee NPA. Plus, more hotel deal and development news.