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Meetings and Events Industry News

News, interviews, and coverage of the meetings and events industry, from in-person events to hybrid events to online events.

Get even more news about the business of meetings and events at Skift Meetings.

Meetings

Would You Buy Your Next Event Tickets on Instagram?

Engagement with social media for planners and marketers is moving beyond hashtags and sponsored posts into a competitive marketplace for digital ticket distribution. This won't really affect associations and B2B conferences immediately, but make sure to track the trend as consumer events experiment with distribution over social networks.

Andrew Sheivachman, Skift | 5 years ago

Meetings

Event Dining Costs and Complexity Rise in the Instagram Age

Dining has become an integral part of the travel experience in recent years while remaining somewhat secondary for many meetings and events. Events are now working to leverage quality food and beverage options without breaking the bank.

Andrew Sheivachman, Skift | 5 years ago

Meetings

Planners and Hotels Wrestle With Rising Costs as Event Dining Evolves

As social media shines a spotlight on dining experiences, delegate expectations are placing pressure on food and beverage budgets. Meeting organizers don’t just have to deal with allergies and intolerances; they also have to wow attendees while keeping costs under control.

Allan Leibowitz, Skift | 5 years ago

Meetings

Small Events Try to Avoid the Cookie-Cutter Approach

Meeting venues are finding the value in flexibility, especially for smaller events that don't want to be stuck with one boring option. Designing a creative experience is easier when the site embraces variety.

Hannah Sampson, Skift | 5 years ago

Meetings

Flexible Meeting Spaces Become Common as Small Events Evolve

Venues are getting smarter about designing space in a more flexible way to enable more creative events. This is a welcome change as companies and groups gravitate away from the tired old meeting concepts and toward more memorable, experiential events.

Andrew Sheivachman, Skift | 5 years ago

Meetings

C2 Refines Formula as Global Growth Beckons

Designing a conference like a festival leads to some edges and messy experiences that challenge and confuse attendees. It will be fascinating to see how the concept fares as it is exported to a diverse range of global destinations.

Andrew Sheivachman, Skift | 6 years ago

Meetings

CEO Interview: C2 Montreal Evolves With Global Aspirations

C2 may be past the point of reinventing itself as it looks to export its brand of experiential business conferences around the world. Yet, the tweaks it has made to its hallmark event demonstrate the work to scale its interactive festival as its popularity surges.

Andrew Sheivachman, Skift | 6 years ago

Meetings

How Much Technology Is Too Much For Events?

Event planners know technology can enhance the attendee experience if deployed appropriately. How much technology is too much, though, remains an open question.

Andrew Sheivachman, Skift | 6 years ago

Meetings

Planners Conflicted Over Mobile Technology as Tool or Distraction

The growth of mobile meeting apps presents planners with a dilemma filled with irony. Are the apps — aimed at facilitating and enhancing the meeting experience — actually diminishing the kind of face-to-face interactions that are the very purpose of on-site events?

Robin Amster, Skift | 6 years ago

Meetings

Moving Toward an Augmented Future

Mobile platforms are making it easier to develop augmented reality experiences. The opportunity is emerging for conferences and events to make a big impact on the event experience through new and intuitive digital tools.

Andrew Sheivachman, Skift | 6 years ago