Luxury

This comprehensive archive offers the latest insights, trends, and developments in the luxury travel industry, tailored specifically for professionals and stakeholders in the field. Featuring in-depth analysis and updates on hotels, tours, airlines, and cruise lines, the news stories in this collection provide essential information for those seeking to stay ahead in this rapidly-evolving market.

Business Travel

When Travelers Are Willing to Pay for Silence — New Luxury

The new luxury is very different from the old luxury. Travelers want a more authentic experience, and increasingly that is taking them back to nature.

Patrick Whyte | 7 years ago

Business Travel

The Future of Luxury for Overstimulated Millennials Looks Serene

Circadian mood lighting might cut it on a business trip, but the future of luxury leisure will be based in actual nature.

Samantha Shankman | 7 years ago

Business Travel

Why This Boutique Barcelona Hotel Transformed Itself Into a New York Weekend

Cross-promotions like this are most successful when both sides have something to gain. While Seagram's gets access to a new audience, The Corner Hotel can enhance its reputation.

Samantha Shankman | 7 years ago

Business Travel

Hotels Use Technology and Design to Evolve the Healthy Room

Wouldn't it be nice if a hotel room could enhance your sleep, whip you into shape or make you relax? Four Seasons, MGM and Swissôtel are among the brands experimenting with accommodations designed to make guests feel healthier.

Laura Powell | 7 years ago

Business Travel

How Experiential Marketing Keeps Brands Relevant — New Luxury

The world has moved on from luxury brands simply being able to advertise their products in the traditional sense. They need something bigger to cut through the digital noise.

Patrick Whyte | 7 years ago

Business Travel

Luxury Boutique Hotels Become Part of the College Experience

Luxury boutique hotels are suddenly sprouting up near the campuses of small liberal arts colleges. But most seem to be shunning franchise flags in favor of independence. We examine the reasons why.

Laura Powell | 7 years ago

Business Travel

Luxury Brands Embrace Experiential Marketing to Stay Relevant

Louis XIII Cognac's most recent activation is a great example of how luxury brands are aligning with meaningful causes and influencers to appeal to luxury consumers' growing desire to feel their purchases are part of something bigger than themselves.

Samantha Shankman | 7 years ago

Business Travel

The Top Traits of Luxury Hospitality Employees

Everyone agrees that service is key to the luxury experience. That means there's a great deal of pressure on hiring managers to find the right talent. They should be looking for certain key psychographic factors that have consistently proven to be strong indicators of employee success.

Laura Powell | 7 years ago

Business Travel

Inside Conrad’s Latest Innovation Play — New Luxury

Luxury consumers value the human touch, meaning technological innovation at this level needs to serve a purpose.

Patrick Whyte | 7 years ago

Business Travel

Aligning Luxury Hotels With Active Brands to Attract High-Achieving Guests

Luxury travel brands are today operating within the transformation economy. Brands must align themselves with experiences that speak to affluent consumers’ desire for a personal evolution.

Samantha Shankman | 7 years ago