Sorry, Wall Street: Why Prism Picked India for its IPO
On its third attempt at going public, Prism isn’t risking a foreign listing. Home market, home audience, and hopefully, home advantage!
Peden Doma Bhutia is Asia Editor at Skift, where she covers the travel industry across Southeast Asia and the broader Asia-Pacific region. Based in India, she reports on airlines, online travel companies, hospitality, travel technology and the business of travel, with a focus on how emerging markets are shaping global trends.
Oyo-Parent Prism Gets Shareholder Nod for $744 Million IPO: What This Means
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Prism will ask shareholders this weekend to approve a $744 million IPO. What it isn’t saying, yet, is the valuation it’s aiming for. After years of expansion, restructuring, and mixed financials, the unanswered question is what the company is actually worth.
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Beauty tourism is fast becoming one of Asia’s most powerful demand engines. In 2026, Asia’s glow-up economy will reshape everything from retail mix to route planning.
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