Greg Oates

Tourism Australia has shown the power of food tourism to drive higher visitation, but much of that is due to the country's forward-thinking content platforms.

CMOs are investing more in live events because they deliver brand messaging effectively amid the growing cacophony of digital marketing in our daily lives.

With so much digital noise overwhelming our lives, CMOs are seeing live events in a new light to better engage distracted audiences.

The hotel industry has never had a more promising future, but terrorism, disease, and the rise of nationalism worldwide pose varying threats.

The future of luxury hospitality places a priority on delivering unique experiences on-property and distributing experiential content online.

A focus on integrating business objectives and creative inspiration is driving innovation in event strategy today, and it's finally spreading into the mainstream.

The new Meetings Mean Business ad campaign is timed to coincide with the national political conventions to impress upon governments that they should support hospitality and tourism's efforts to attract meetings and conventions.

The annual A.T. Kearney Global Cities Index shows destinations their competitive positioning on a worldwide basis to inform their strategy to attract more corporate investment and business events.

Many of the emerging lifestyle trends in meetings and events that we've been discussing are starting to enter mainstream conversation. Meetings are becoming cool, seriously.

There are a lot of things that Airbnb hosts can do to make solo female business travelers feel more safe and comfortable, but there are also many female travelers who will never book an Airbnb alone.