The Wealth Gap Hits Summer Travel

Skift Take
Traveling to Paris for the Summer Olympics is not optional for Jeremy Fain.
The CEO of AI marketing group Cognitiv and former collegiate swimmer is heading to France to take in the opening ceremonies and the action in the pool at the Olympics. To do so, he and his partner are spending almost twice what they spent last summer, but it's worth it for them.
"The Olympics are almost a once in a lifetime experience, so splurging is not a hard decision," Fain said in a written interview. "To see the events live, such as beach volleyball under the Eiffel Tower, is something we would never be able to do during a regular summer."
But "once in a lifetime" doesn’t come cheap.
"With the flights and the Olympics tickets alone, it's a small fortune for a week of events," Fain acknowledged.
Fain, from New York, is one of the milli