AirAsia Digital Buys Superapp Gojek’s Thailand Operations for $50 Million
Photo Credit: AirAsia Digital's food delivery service. AirAsia Digital acquired Gojek's Thailand operations for $50 million. AirAsia Group
Skift Take
In an intensifying superapp rivalry in Southeast Asia, Gojek handed its Thailand business to AirAsia Digital in the face of competition from Grab. While these leading superapps battle, AirAsia Digital is being taken more seriously. After all, it has airplanes and a profitable logistics business to add to the mix.
In a further sign of shifting regional competition among Southeast Asian superapps, AirAsia Digital acquired Gojek's Thailand operations for $50 million, another move showcasing the airline's latest ambition beyond just flying planes.
Under terms of the deal, Indonesia-headquartered Gojek will hand over its Thailand operations, including ridesharing, payments and food delivery, to Malaysia-based AirAsia Digital, and the Gojek brand would cease to operate in Thailand August 1.
Gojek, which is merging with Indonesian e-commerce brand Tokopedia to form GoTo Group, will take a 5 percent in AirAsia Group's superapp, AirAsia Digital. Meanwhile, Gojek plans to pursue expansion in Vietnam and Si
