Storied Tour Operator Cox & Kings Still Smoothing Out Travel’s Rough Edges
Photo Credit: Bhutan is one of the many locations where Cox & Kings offers tours. VisualHunt
Skift Take
Longevity doesn't automatically mean success. Cox & Kings has had to adapt to the needs of 21st-century tourists and the ever-changing travel market. That it's still around after 260 years is testament to its ability to reinvent itself.
Cox & Kings, which bills itself as the longest established travel company in the world, doesn’t want to over-promise the celebrities and heads of state you might meet on one of their customized luxury adventures. But somebody at the agency likely does know where the Dalai Lama is right now. If meeting him is on your bucket list, they’ll do what they can to make it happen.
That goes as well for just about anything you might want to do on a custom trip, especially if you’re booking with Cox & Kings USA, which focuses almost exclusively on personalizing luxury vacations and streamlining executive business travel. If you’d like an insider look at Machu Picchu, they’ll find a renowned archeologist to give you a tour; if you’d like to hang out with a fellow art collector over cocktails at their home in an exotic locale, they can plan that, too.
Some might find it surprising that Cox & Kings, which now does most of its business in India, began as an agent of the
