Hyatt’s New Corporate Travel Program Aims for Small Businesses
Photo Credit: A promotional photo of a Hyatt Hotels front desk. The hotel chain's new program aimed at small businesses is an interesting, but narrow, foray into business travel. Hyatt
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Hyatt seems to realize not only that small businesses are the most untapped portion of corporate travel, but that a solid business travel experience can lead to dividends on the leisure side as well. Whether this program catches on is another story, though.
There's no shortage of players looking to tap into the surge of travelers hitting the road from small businesses. Upside, Lola, TripActions, Concur Hipmunk, and numerous other companies are working to fix the problems faces by small companies and their travelers, even if a revolution is still in the offing.
Now, Hyatt Hotels Corp. wants to get into the corporate travel game by providing basic travel management tools to businesses that stay at Hyatt properties.
Hyatt Leverage, a new program, will give small businesses up to 15 percent off the lowest available room rate at participating properties while providing traveler tracking and spend management tools to company administrators. It's not meant to replace its existing relationships with travel partners, though.
"Putting the r
