A Year After CEO Change, Travel Leaders Group Merges Leisure Brands
Photo Credit: Travel Leaders Group is eliminating the Vacation.com brand. Before that announcement, Vacation.com advised clients that South America itineraries would be great options after the Brazil Olympics. Vacation.com
Skift Take
Vacation.com, once upon a time, was a prestige asset in the travel agency community. By getting rid of the brand, Travel Leaders Group is looking to simplify its brand offerings to consumers and travel partners.
Travel Leaders Group will sunset its Results! Travel and Vacation.com brands later this year as part of a restructuring effort to better leverage its scale in the U.S. travel agency market.
The travel agency consortium will combine its Travel Leaders Associates, Results! Travel, and Vacation.com brands into a new Travel Leaders Network brand, which will have more than 7,000 locations across the U.S. and Canada.
"When you have three organizations developing prod
