The Only App Travelers Truly Need on Their Smartphones
Photo Credit: A man on the literal road checks his smartphone. Getty Images
Skift Take
Forget the thousands of niche travel apps out there. Travelers today are using their smartphones to find out where to go and how to get there.
Finding directions is - unsurprisingly - the number one reason travelers reach for their smartphone in a new destination.
More than half of U.S. adults report using their phones to navigate a new destination via GPS -- an activity more common than searching for restaurants (44 percent), looking up reviews (31 percent), and tracking flight changes (29 percent
