GoPro CEO: A Selfie Realization Propelled the Company
Photo Credit: Serious air captured using 30/1 Burst Mode and the GoPro App. GoPro / Hector Estrad
Skift Take
GoPro learned early that vanity sells in the form of selfie videos. GoPro's challenge will be to evolve from a gadget company into a media enterprise because hardware can fairly easily be copied.
As GoPro debuted on Nasdaq, after having raised $427 million in its IPO, founder and CEO Nicholas Woodman says a seminal moment for the company occurred when it realized something about the "selfie" prior to the selfie craze.
In the opening minutes of its debut Ju
