Skift Take
Sometimes corporate responsibility conflicts with the bottom line, and Starwood is going to find out if its ban on shark fin will create a problem for it in Asia. Kudos to Starwood for taking this step.
Starwood Hotels announced plans to stop buying shark fin for all of its hotels and restaurants worldwide starting in July, a gutsy move for a chain that had 263 properties in Asia, including 130 in "greater China," at the end of 2013.
By the end of 2014, Starwood intends to completely eliminate shark fin "without exception" in all of its dining a