Ask Skift: Celebrity Travel Influencers
Ask Skift is our artificial intelligence chatbot that offers a new way for readers to better engage with our breadth of knowledge and our latest experimentation creating products travel professionals rely on. It digs into news stories, Skift Research reports, Airline Weekly issues, Skift Live events, the Daily Lodging Report, and more to answer many questions about the travel industry.
Following on our story about footballer Lionel Messi’s deal with Saudi Arabia’s tourism board, we turned to Ask Skift to learn more about celebrity travel marketing deals.
Further Reading
Up Next
Hotels
Hotels Will Start Selling So Much More Than Rooms
The hotel industry is finally catching up to airlines in the art of online upselling, with new tech investments set to unlock billions in ancillary revenue.
Online Travel
Google’s Search Dominance Will Face New Threats
As regulators on two continents bear down on Google, the company faces real competition for the first time in eons.
Travel Technology
Gen AI Year 3: Get Ready for Real Change
There will be an explosion of AI innovation over the next couple of years. The AI travel agent is getting closer, and travel companies will automate tasks long overdue for modernization.
Experiences
2025 Is the Year Live Tourism Becomes Unstoppable
When everything can be clicked, streamed or viewed online, it's the in-real-life-only moments that travelers now crave. From mega concerts to meteor showers, these events will be the driving force in travel in 2025. It’s the age of Live Tourism.
Media and PR
Influencers Are the New Power Brokers in Travel
Leisure travelers increasingly lean on trip inspiration from their favorite influencers. The power of these content creators will only grow as social media platforms eventually add e-commerce functionality, enabling influencers to sell travel (and earn commissions) directly in their posts.