Chinese Travel Boom – How to Profit: New Skift Research
Skift Take
Chinese travelers are eagerly embracing new travel opportunities as restrictions ease, with a strong desire to explore their dream destinations and engage in unique cultural experiences.
In a new Skift Research report, entitled Understanding the Chinese Traveler Post-Covid: Survey Findings and Trends, we explore various stages of the Chinese travel journey, decode their spending habits, and offer key takeaways for Destination Management Organizations (DMOs) and travel suppliers.
We conducted a survey to get a deep understanding of the travel behavior of Chinese consumers: their preferences, motivations, and expectations. The findings provide valuable insights for those looking to tap into the lucrative Chinese travel market