Sonder doesn't need to put Hilton or Airbnb out of business to be a winner. But it has to has to cope with the market's displeasure with unprofitable companies, and to prove that its guest experience will deliver on its promises, starting with millennials and Gen Zers.
Don’t let the multibillion-dollar deals from Blackstone and Starwood Capital for brands like Extended Stay America cloud one's brand judgment. Marriott is the massive player in the extended stay hotel sandbox — and has a leg up in appealing to more lucrative business travel.
Short-term rental owners in locked-down countries undoubtably suffered or went out of business in 2021. But for many owners in the U.S., it was the best of times, and their revenue soared. One wakeup call — there may not be an adequate number of listings to meet demand.
It's a bit presumptuous for tour operators to believe Japan will soon reopen in time for the popular spring season considering that the country doesn't seem to be in any hurry to welcome more foreign visitors despite increasing pressure to do so.
The pandemic has been both a blessing and a curse for destination marketing with restricted budgets, a broadened scope of work, and a breather to rethink and restructure. This year will be pivotal for laying the groundwork to evolve nimbly in line with travel trends and to enhance organizational efficiencies.
The consulting giant hones in on corporate travel and remote work trends in its latest annual tourism outlook, while labor shortages also dominate the year ahead.