Skift Take

How will travel loyalty models evolve? Will subscriptions take hold for travelers and create new paths to recurring revenue for brands? Do consumers even care about miles and points post-crisis? We'll dive into the exciting landscape of loyalty and subscriptions in this next summit on April 21.


Our next online event will focus on the enormously influential and important travel loyalty ecosystem, as well as the emergence of subscriptions as a path toward recurring revenue for travel brands. Join us at 11 a.m. EST on April 21 for the Skift Loyalty and Subscription Summit and listen in as Skift editors and research analysts speak with industry leaders who are looking ahead to loyalty’s future and the impact subscriptions may bring as travel returns post-crisis.

The past year has seen an incredible amount of experimentation with strategies in an effort to reach consumers. We’ve seen the re-hauling of points programs, forays into new subscription models, and an easing of policies in an effort to make the booking or future planning of travel as attractive as possible. Like many parts of the travel industry, this has left loyalty wide open for innovation as it undergoes a reset post-pandemic, with brands desperate to leverage these models to remain relevant and to capture pent-up demand.

Join Us at the Skift Loyalty and Subscription Summit on April 21

What to Expect

Across editorially-driven panels, interviews with loyalty experts, travel leaders, and those pioneering travel’s exploration of subscription models, this summit will dive into the big questions facing loyalty:

  • Will subscriptions foster stronger resilience for brands in the travel industry?
  • How will loyalty become less transactional and more personalized to the traveler experience?
  • How loyal are travelers to an airline and do points still matter?
  • What have been the top experiments and successes in revamping loyalty programs that have come out of this pandemic?
  • How do subscription models change travelers’ expectations?
  • What is the new paradigm for how travel, consumer spending, and loyalty intersect?

This event will be a must-attend event for anyone looking to understand the industry’s future and the ways in which travel’s return will affect consumer habits, loyalty, and new models of membership for travel. As always, editors will take questions from the audience as the event streams live.

How to attend

Registration for this event is $145 USD for a single ticket. Group bookings are a great way to save, with discount rates starting at two tickets for $210 each, three tickets for $95 each, and four to seven tickets are $85 each. Attendees from across the globe will be able to view the video live on April 21, and it will also be available on-demand following the event for viewing at attendees convenience.

Register Now For the Skift Loyalty and Subscription Summit on April 21


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Our daily coverage of the global travel industry. Written by editors and analysts from across Skift’s brands.

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Tags: loyalty, skift live, summit

Photo credit: The Skift Loyalty and Subscription Summit takes place on April 21. Artur Tumasjan / Airport

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