Skift Take

Travel companies such as CitizenM, Sixt, Trafalgar, Manifest, Bidroom, Upgrade Pack, eDreams Odigeo, and Selina are dabbling in pay-by-month subscriptions. Early signs are promising.

The pandemic has changed consumer behavior in several ways, helping to fuel scattered experiments with subscription-based travel products. Hotel groups, car rental brands, tour operators, upgrade services, lifestyle membership clubs, and other travel companies are testing whether