Parsing Hotel ‘Hygiene Theater’ From Truly Effective Health Protocols
Photo Credit: Blue Canary wants to be the hotel industry's third-party verifier of coronavirus-related cleaning programs. Pxfuel
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Independent hoteliers with smaller back offices could find a third-party company like Blue Canary useful in mapping out heightened health and safety protocols. But it isn't clear if bigger brands with compliance departments will ever find need for outside help on cleaning.
Essentially every hotel company launched a heightened health and cleaning protocol following the coronavirus pandemic to give guests the confidence to book a stay.
But they aren’t always effective, according to one company aiming to be a third-party cleaning verification provider to the hotel industry.
“It’s not a surprise, but all hotels have always been dirty. It’s now about how do we face that music,” Dan Ryan, co-founder of hospitality health and safety platform Blue Canary, said Wednesday during an Independent Lodging Congress livestream. “Our job is to give guests the confidence to return to these hotels.”
More companies than Blue Canary aim to give apprehensive travelers confidence to return to hotels following the pandemic.
Global brands like Marriott and Hilton, industry groups like the American Hotel
