Cvent Predicts a Tech Shakeup Looms


Skift Take

Where Cvent leads, the rest of the event technology sector follows. That said, no one has yet to win out when it comes to emerging technologies like augmented reality and better solutions for sourcing small events.

In Las Vegas last week, I had the pleasure of attending Cvent Connect 2018 and chatting with event professionals from around the world. I also talked to Cvent CEO Reggie Aggarwal about the event technology giant's path forward in a crowded ecosystem. The big goal is to better integrate the various products on its platform, in order to make life easier for event professionals and venues. You can find my interview with Aggarwal below, along with the latest research on how event professionals are finally turning to mobile