2015 Archives

Hilton Worldwide To Spin Off Hotels Like Marriott Did Years Ago

Hilton Worldwide's pursuit of strategic alternatives, including spinning off its real estate business into a real estate investment trust, likely won't have a direct impact on guests but could make Hilton Worldwide shareholders, including its largest one, Blackstone, very happy.

Free Skift Report: The Psychology of Customer Experience

Smart travel marketers are shifting the way they think about the customer journey and focusing more on the moments that take place after a transaction is made. This report looks at concepts in behavioral science and psychology as it relates to customer experience to help travel brands better understand the minds of their customers. Download this report for FREE!