2015 Archives

Creating separate Instagram accounts that feature evergreen and static content is a one-trick pony.

For travel marketers, user-generated content offers a unique opportunity for brands: awe-inspiring, authentic media that creates immersive experiences for travelers across web properties. Download Rivet's 6 Best Practices for Free!

Travel Channel is working hard to recreate its image and new concepts like these are what could turn those efforts into actual eyeballs.

Visitor centers can rebrand themselves as places where travelers can get help both online and in-person. Offering Wi-Fi is a big incentive that gets them closer to the real monetizer: the gift shop.

And so it begins. Amazon is experimenting and grasping for new ways to makes its mark in the hotel business. The new effort, which rolled out in the last couple of weeks, has been in the works at least since last Fall. It is modest at this point but no one knows where it is heading.

More like these, please.

All hotel brands are watching Marriott now as its ambitious content move plays out.

It's difficult to imagine a single kind of traveler that's underserved in today's market with so many niche services provided online. Despite that, new companies are launched every day to do just that.

We are entering a new mobility era with new players emerging and disrupting travel from the “last mile” up to domestic and regional travel. Mobility providers and aggregators are starting to disrupt the industry by conquering cities, one by one, and aggregating all mode of transportations using digital platforms.

Hotels are moving away from guidebooks and guidelines and learning how to empower their employees to adapt their services and relationships with individual guests.