Expedia-HomeAway Merger: Will Another Company Jump In To Steal the Deal?

Wall Street is buying up HomeAway's stock with the thinking that a new bidding war with Expedia could take hold, but that's unlikely. From HomeAway CEO Brian Sharples' comments, it seems likely that some kind of sales process -- and obviously a serious vetting of the deal -- already took place.

Adding Up the Costs of Expedia Vs. Priceline Vs. TripAdvisor

It's all about scale for Expedia. The company can use its expertise to add vacation rentals to heighten conversion, which in turn enables Expedia to spend more on marketing. That's good for vacation rentals and, in theory, for hotels as well as it should generate increased demand.