The Inside Story Behind Expedia’s Purchase of HomeAway


Skift Take

Although five companies other than Expedia expressed an interest in investing in HomeAway or proposed an alternative transaction, only one, Expedia, made a full-blown acquisition proposal. That may say something about HomeAway's prospects, the very competitive marketplace in the vacation rental space and the broader sharing economy.

Expedia Inc.'s initial bid for HomeAway was $35 per share on October 8 and Expedia temporarily walked away from the negotiations four days later when HomeAway countered that it wanted a number in the $40s. After nearly a month of back and forth talks, the two sides agreed on an imputed value of $38.31 in the $3.9 billion cash and stock deal with HomeAway's board of directors unanimously approving the deal on the afternoon of November 4 and the two sides announcing the agreement after the stock market close later that afternoon as HomeAway published its third quarter earnings. Along the way, Company A informally expressed an interest in acquiring HomeAway in November 2014, and companies B, C, and D discussed making their own strategic investments in HomeAway from May to August 2015 but none ultimately made an offer. An alternative transaction and commercial agreement from Company F got serious consideration from HomeAway in late October 2015 but HomeAway concluded that the prop