The Varied Vacation Habits of Millennial Haves and Have Nots
Skift Take
If you've seen one millennial you haven't seen them all. When it comes to vacation trends, their habits are as varied as their currencies and countries of origin.
Hotels and destinations are busy trying to woo millennial travelers, but they are not a monolithic group and their vacation patterns this year are skewing in opposing directions.
While 40 percent of respondents in a TripAdvisor survey of 32 countries indicated they plan on increasing their vacation budgets in 2015, nearly 50 percent of the millennials who responded that they intend to spend more on their vacations said they will do so because they are traveling somewhere on their bucket list.
In this TripBarometer March 2015 Global Travel Economy Report, millennials, defined as people 18 to 34 years old, were the most-frequent group to cite the bucket list factor as