Articles tagged “millennials”

3 Ways Chinese Millennials Are Transforming the Flight Experience

3 Ways Chinese Millennials Are Transforming the Flight Experience

Jing Travel

As Chinese millennials and Gen Zers come of age, their shopping binges won't likely be as important, and they'll be willing to venture to off-the-beaten-track destinations more than their elders were. They'll have a lot of market power, and airlines and other sectors will have to adapt.

2 months ago

Luxury Brands Launch College Tours to Meet Maturing Gen Zers

Luxury Brands Launch College Tours to Meet Maturing Gen Zers

Samantha Shankman, Skift

Creating customized college packages is smart for several reasons: Parents are happy to pay for a less stressful experience and young affluent teens become comfortable with a brand during a critical and memorable moment, leading the way for future business.

3 months ago

Gen Z Travelers Will Overtake Millennials by 2019

Gen Z Travelers Will Overtake Millennials by 2019

Lee Miller and Wei Lu, Bloomberg

We can generalize all day about who's happier, Gen Z versus millennials, but what does that mean for travel? At the very least, Gen Z has never traveled analog and may take the democratization of travel for granted.

4 months ago

Travel Sabbaticals Are Catching on for a Privileged Few

Travel Sabbaticals Are Catching on for a Privileged Few

Ben Steverman, Bloomberg

A traveling sabbatical sounds like an amazing opportunity, but let's be real: Most people can't afford the cost or the time away from work. The rest of America will have to keep taking those affordable weekend road trips.

5 months ago

UK and Ireland Cruisers Are Actually Getting Older Despite Push for Millennials

UK and Ireland Cruisers Are Actually Getting Older Despite Push for Millennials

Patrick Whyte, Skift

While some cruise lines have had success targeting younger travelers, it is older people who are still the most interested. But so what? There are plenty of wealthy retirees who are happy to while away their days sipping cocktails at sea.

5 months ago

How Millennials and Chinese Consumers Will Change Luxury Travel

How Millennials and Chinese Consumers Will Change Luxury Travel

Patrick Whyte, Skift

Even if you think you've heard enough about millennials and Chinese consumers, it's worth keeping an eye on how both are reshaping the luxury travel industry — especially as brands are looking to target them in the coming years.

5 months ago

Millennials and Chinese Consumers Are Rewriting the Luxury Rulebook

Millennials and Chinese Consumers Are Rewriting the Luxury Rulebook

Laura Powell, Skift

The luxury goods market is going to be worth more than $450 billion by 2025 and many of its trends are relevant to travel as well. Younger consumers see brands in a different way than previous generations — and for them consistency is key.

5 months ago

The Plight of the Millennial Business Traveler

The Plight of the Millennial Business Traveler

Andrew Sheivachman, Skift

Business travel is obviously a great way to advance your career, but few talk about the negative effects like weight gain, stress, and problems with personal relationships. As younger professionals enter the workforce, more travel managers and corporate leaders should pay attention to the ways that business travel can lead to a problematic lifestyle.

6 months ago

Old-Fashioned Road Trips Are Back in Style in the U.S.

Old-Fashioned Road Trips Are Back in Style in the U.S.

Beth J. Harpaz, Associated Press

If you own a car in the U.S. and your vacation time has even slightly recovered since the recession, it would be an utter mystery if you don't road trip regularly for leisure. 1950s nostalgia aside, road trips are practical and accessible.

7 months ago

Tours and Hotels Look for Innovative Ways to Cater to Luxury and Budget Road Trippers

Tours and Hotels Look for Innovative Ways to Cater to Luxury and Budget Road Trippers

Sarah Enelow-Snyder, Skift

While most American road trips are DIY, created piecemeal on a budget, the luxury set has options and smart travel brands know who to target.

7 months ago

River Cruise Line Uniworld Gives Up on Millennial-Only Rule for New Brand

River Cruise Line Uniworld Gives Up on Millennial-Only Rule for New Brand

Hannah Sampson, Skift

One thing we know about millennials is they don't like to be pigeonholed. Was a millennial-focused cruise line something they really wanted? It looks like the answer is no. Joon, of Air France notoriety, take note.

9 months ago

Targeting a New Microgeneration of Luxury Travelers

Targeting a New Microgeneration of Luxury Travelers

Laura Powell, Skift

Just when you started having it up to here with ballyhooed buzzwords like millennials, authenticity and experiential travel, along comes J. Walter Thompson with a whole new compendium of marketing terminology. Let's see what sticks.

10 months ago