Interview: Denihan Hotels CEO on Giving Guests a Story to Go Home With
Photo Credit: Denihan CEO Brooke Denihan Barrett. Denihan Hospitality Group
Skift Take
Designing the guest experience today requires thinking through the entire travel process, which includes providing guests with jealousy-inducing stories to share upon their return.
Editor’s Note: This interview is part of Skift's CEO interview series. This series is with hospitality CEOs talking about the Future of the Guest Experience and the evolving expectations and demands of hotel guests. Check out all the interviews as they come out here. Also, enjoy the previous series on the Future of Travel Booking, with online travel CEOs.
Denihan Hospitality Group is a 50-year-old family-run company behind luxury and lifestyle properties branded under The James and Affinia Hotel Collection as well as luxury independents The Surrey and The Benjamin and affiliates including The Franklin, The Mansfield and Shoreham in New York City.
The venerable brands names are as well known by locals and travelers for their rooftop bars, spas and restaurant options. Brooke Barrett grew up in hospitality brand built by her family and today leads the organization as co-CEO with her brother Patrick Denihan.
We recently spoke with Barrett about hotels' role as entry points t
