First read is on us.

Subscribe today to keep up with the latest travel industry news.

Drone Videos Will Change Perspectives In Travel


Skift Take

Aerial drone videos change perspective on landscapes, literally and figuratively, and smart travel brands will have to figure out how to incorporate them in their marketing arsenal.

We've been pretty bullish on drone videos over this year, and this breathtaking video from Iceland below will show you why.

Over the last few years as video tools have been democratized and Iceland has concurrently become a very popular destination, there is no shortage of videos showing the dramatic landscape of the country.

But aerial videos, enabled by low cost drones, are unleashing a new perspective on this landscape, and shows the creative possibilities of using them for travel brands as well.

This video below, by landscape/travel photographer Elia Locardi, shows how. More details on what went behind filming this video, on Fstoppers.

Our previous posts on drone videos in travel:

Up Next

Experiences

How Travel Brands Can Seize the ‘Q5’ Opportunity on TikTok

Driven by increased spending on experiences and the digital habits of younger audiences, TikTok has emerged as a key platform for inspiring and shaping travel decisions. Leveraging the platform’s reach early in the year presents a unique opportunity for travel brands to connect with eager travelers.
Sponsored
Hotels

Skift India Forum Video: The Evolution of India’s High-End Hospitality

India’s luxury hospitality boom presents huge global potential. In this talk, the CEOs of Global Hotel Alliance and The Leela Palaces explain why hotels must deliver hyper-personalized, immersive experiences and leverage strategic alliances to build lasting loyalty and cut costly dependence on OTAs.
Sponsored
Hotels

How 'Live Tourism' Events Can Drive Business for Hotels

The ongoing live tourism boom provides compelling opportunities for hotels to maximize revenue by boosting average daily rates, extending stays, increasing guest volumes, and building long-term growth and loyalty.