Sabre Bets on Big Tech Changes at Major Hotel Chains


Skift Take

Travelocity was once the darling in Sabre's portfolio, and now the fastest-rising star is its hospitality solutions business. It has plenty of room to grow, particularly in EMEA and APAC, where chains do not dominate and there is so much need for advanced technology solutions.

Travelocity parent Sabre's smallest and fastest-growing business is its Sabre Hospitality Solutions business, and the company is betting on big changes at major hotel chains, a segment it has yet to penetrate in a meaningful way, to carry the business forward over the next few years. Sabre CEO Tom Klein says many of the top 20 hotel chains use outdated, in-house technology, and they are all talking to vendors or otherwise exploring ways to change their systems because they need to interact with guests in new ways. Among those changes, Marr