Skift Take

We should just declare "Happy" song as the travel slogan of the planet. It's much better than any organized marketing effort, really.

Happy” is everywhere. You cannot escape it, you cannot out-run it, you cannot stop hearing it everywhere, you cannot wish it away.

So the best antidote is this: Go to YouTube and discover for fan versions of videos from all around the world, set to the insanely addictive Pharrell Williams song that has taken over the planet.

Besides just the sheer joy of seeing people in different parts of the world jamming to the same tune, you cannot help but feel pangs of wanderlust while watching these videos set in different cities and regions in the world. Call them travel inspiration videos, if you will.

In that spirit, we’re selecting the top 20 “Happy” versions that inspire the wanderlust in us. And why not, it is a Friday and a long weekend after all, everyone!

From Tatooine in Tunisia, where Star Wars was filmed, the craziest version:

From Saigon in Vietnam, the most youthful version:

From Martinique in the French Caribbean Islands, the most laid-back version:

From Hargeisa, the capital city of Somaliland, the most out-there version:

From High Tatras Mountains in northern Slovakia, the most zany version:

From Dakar, in Senegal, for the surprising hipness of it:

From Bari, in Italy, for the best tour around their city:

From Abidjan in Côte d’Ivoire, for the cool remix in the middle of it:

From Jamaica, for the best natural dancing out of all, they’re born for this:

From Annaba in the northeastern corner of Algeria, for, well, because who knew Annaba’s youth was so hip?:

From Buenos Aires, mostly because it is just cool:

From Tahiti, because, well, it is Tahiti after all:

From Tacloban in Philippines, a year after Typhoon Haiyan, for the sheer human spirit of it:

From Cameroon, for the sheer happiness of it:

From New Caledonia in the Pacific Ocean, because, well, when was the last time you saw anything from New Caledonia?

From Bucaramanga in Colombia, for the sheer tandemness of it:

From Antananarivo, the capital of Madagascar, because it is freaking Madagascar:

From Namibia, because, watch it, it is amazingly happy:

From Glasgow in Scotland, because it is all in kilts!:

From Paris, the most stylish version:


The Daily Newsletter

Our daily coverage of the global travel industry. Written by editors and analysts from across Skift’s brands.

Have a confidential tip for Skift? Get in touch

Tags: marketing, videos

Photo credit: Happy, all the way from High Tatras Mountains in northern Slovakia.

Up Next

Loading next stories