Richard Branson Allegedly Looks to Cruising for Next Travel Venture
Photo Credit: Richard Branson riders a Virgin-branded jet ski near Dubai. Flickr
Skift Take
After two years of illness and bad press, the cruise industry is ripe for disruption, but Virgin's drawn-out entrance into the hotel sector suggests we won't see Branson at the helm of any ships for several years.
The cruise industry could be the next travel sector to receive the Richard Branson treatment.
Sky News reported last month that Virgin Group appointed U.S. advisory firm Allen & Co to lead development on a large commercial cruise operation that would compete with the likes of Carnival and Caribbean.
Virgin executives have
