Skift Take
Expedia's hotel business has momentum, and the acquisition of Trivago and its strategic marketing agreement with Travelocity are fueling the trend.
Expedia Inc. grew its room nights 25% in the fourth quarter, and saw its Trivago acquisition paying off as the Germany-based hotel metasearch site grew its revenue more than 85% in 2013.
Expedia also implemented its strategic marketing agreement with Travelocity, selling its hotels from its North America websites during the fourth quarter, although it was too soon to have a material impact on results.
Overall for the fourth quarter, Expedia’s net income increased 41% to $125.1 million on revenue of $1.15 billion, an 18% year-over-year jump.
The revenue increase was fueled by the growth in hotel room nights, and a bump in advertising and media revenue. For the full year, Trivago contributed 4 percentage points to Expedia’s overall revenue growth of 18%.
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Tags: earnings, expedia, travelocity, trivago
Photo credit: Expedia's Android app helps users search and book hotels. Expedia