Trend alert: Airlines offer flyers access to thousands of digital publications

Airlines around the world are responding to the large number of passengers carrying smartphones, notebooks, tablets and e-readers by equipping seats with power ports and introducing onboard Wi-Fi and/or wireless inflight entertainment portals.

In an effort to offer passengers a much wider variety of news, instead of the rather obligatory bunch of newspapers and magazines currently available, as well as to save on distribution costs, airlines such as Air France, airberlin, Virgin Australia and ANA have also  started to provide passengers with access to digital newspapers and magazines before their flight leaves.

Comments David Flynn, editor of Australian Business Traveller, “Being able to grab a digital copy of your favourite newspaper, especially ones from overseas, is a great pre-flight and even post-flight perk.”