In a blow to social travel startups’ hopes of being a “better Facebook for travel inspiration/sharing”, Facebook bragging is helping towards a revival in domestic tourism as more Australians choose local breaks after seeing their friend’s experiences online, research finds. Around 40 per cent of Australians share feedback on their holiday via Facebook, the Tourism Australia survey conducted by Pure Profile found.
Hence our general skepticism of specialized social travel startups.
Rentals & Shares
Facebook Removes Airbnb Host Group That Ridiculed Guests
Travel Marketing Across Generations in 2020: Reaching Gen Z, Gen X, Millennials, and Baby Boomers
Booking Holdings Drops Out of Facebook’s Libra Cryptocurrency Initiative
Hilton Doubles Down on Direct Booking Ad Strategy by Targeting Younger Travelers
Why Skyscanner Is Closing Its Stand-Alone Local Recommendations App