Gogo Teams with Samsung in Free Wi-Fi Promotion for a Year
Skift Take
Gogo has done a ton of promotions with airlines over the years for free or discounted Wi-Fi, but now it has partnered with device-manufacturer Samsung to offer airline passengers a years’ worth of free onboard Internet with the purchase of a tablet.
Consumers who purchase Samsung’s Galaxy Note Pro 12.2, Galaxy Tab Pro 12.2, Galaxy Tab Pro 10.1 or Galaxy Tab Pro 8.4 are eligible the free Wi-Fi from GoGo, up to 36 flights per year.
The promotion is built right into these Samsung tablets as users are directed to a special Gogo log-in page when they open their browsers to take advantage of the free Wi-Fi.
The offer is good for Gogo-equipped aircraft operated by Aeromexico, American Airlines, Air Canada, AirTran Airways, Alaska Airlines, Delta Air Lines, Japan Airlines, United Airlines, US Airways and Virgin America.
Gogo’s Samsung relationship comes in the wake of Southwest, which uses Row 44 Wi-Fi, handing out free iPads for use on certain flights, and partnering with DISH network for free programming.
Gogo spokesperson Steve Nolan says the promotion will last as long as these devices are for sale, adding that the increased importance of tablets to travelers made the idea attractive for the two companies.
“We know that the number of passengers using tablets in-flight to connect through Gogo is a growing segment and that tablets today make up 34 percent of the devices using the service,” says Ash ElDifrawi, Gogo’s chief commercial officer. “Now those passengers who have purchased a Samsung Pro series tablet can access Gogo for free for a year on up to 36 flights.”