Quantcast
Digital

Walt Disney World turns the iPod touch into a mobile ticket turnstile

Excerpt from AppleInsider

Mar 05, 2013 7:42 am

Skift Take

Disney’s deep relationship with Apple makes this pilot a no-brainer.

— Jason Clampet

Come Attend the Best Conference in Travel

Free Report: The Megatrends Defining Travel in 2015


Visitors to the Magic Kingdom in Central Florida will notice that Disney has done away with turnstiles completely at the park’s entrance. Instead, visitors are greeted by the company’s “cast members,” holding iPod touches in their white-gloved hands.

The change is part of a larger initiative by Disney known as “MyMagic+,” which has the ultimate goal of making the company’s theme parks even more convenient and inviting for those who attend.

A Disney representative who spoke with AppleInsider noted that because the program is in a trial stage, there’s no guarantee that the company will ultimately adopt the iPod touch as a long-term solution.

Read the Complete Story →

Tags: , , ,

Next Up

More on Skift

Behind Marriott’s Long Legacy of Support for LGBT Travel
What Loyalty Means to Millennial Business Travelers
Interview: JetBlue on Its New Bag Fee and the Passenger Experience
The Emergence of Self-Service Screens is Changing Interactions on Planes and at Airports