Skift Take

Disney's deep relationship with Apple makes this pilot a no-brainer.

Visitors to the Magic Kingdom in Central Florida will notice that Disney has done away with turnstiles completely at the park’s entrance. Instead, visitors are greeted by the company’s “cast members,” holding iPod touches in their white-gloved hands.

The change is part of a larger initiative by Disney known as “MyMagic+,” which has the ultimate goal of making the company’s theme parks even more convenient and inviting for those who attend.

A Disney representative who spoke with AppleInsider noted that because the program is in a trial stage, there’s no guarantee that the company will ultimately adopt the iPod touch as a long-term solution.

smartphone

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Tags: apple, disney, ios, mymagic

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