Digital

CNN folding in CNNGo travel brand into CNNTravel

@rafat

Nov 11, 2012 9:28 am

Skift Take

CNN has a big international footprint in business traveler category, and this unified digital effort should help in better scaling and targeting.

— Rafat Ali

Latest Report: Instagram Strategies for Travel Brands

CNN is folding in its international travel brand extension CNNGo into its global CNNTravel brand and will soon relaunch the main travel section online, according to a tweet it just sent out.

https://twitter.com/CNNGo/status/267668530676244480

Disclosure: Skift has a content syndication arrangement with CNNTravel.

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