Travel Technology

How Travel Brands Are Embracing Tentpole Shopping Moments

Tentpole marketing campaigns tied to shopping-focused events like Black Friday, Cyber Monday, and Prime Day have long been table stakes for product retailers. For travel brands advertising experiences instead of objects, the opportunity to drive brand lift, reach new audiences, and increase lifetime value is even greater.
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Harnessing the Power of AI in Travel Marketing

Travelers have increasingly high expectations for personalized offers, seamless booking, and frictionless planning across the travel journey. Artificial intelligence (AI) provides travel brands with solutions to address those expectations with new tools that can improve the travel shopping experience and drive targeted customer acquisition.
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Q&A: What Travel Professionals Need to Know About Virtual Payments for 2024

Virtual payments have become a critical revenue driver for the travel industry by optimizing the payment flow between travel agencies and providers. This roundtable discussion between SkiftX and two Sabre executives explores the challenges and opportunities around business-to-business payments to help travel companies unlock new revenue streams.
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